7. You have a great website… now what? Just because you have a website doesn’t mean they will come (sorry for the field of dreams reference). The question on most people’s minds when visiting a website is “how credible are they”. If you are not credible then your potential customer will bounce. One way to improve this is to offer the customer ways to contact you. Provide a mailing address, telephone number, Skype account name, etc to show your customers that you can be reached. There is nothing worse than purchasing something from a website then trying to get a hold of the seller when something goes wrong. Make this process painless for customers and detail your return policy and privacy statement clearly on the site.
All of Next Step web design packages include contact pages that show your contact information prominently and a design that showcases your company information on every page. Also included are the privacy and policy pages. You have to simply customize the information from our basic outline to make it yours.
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